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The Bachelor of Business Administration (BBA) is a highly sought-after undergraduate program that prepares students for dynamic careers in business, management, and entrepreneurship. This 3- to 4-year program is designed to provide students with a strong foundation in business principles, leadership strategies, and real-world problem-solving skills.
At Aim Campus, we offer a comprehensive BBA program that blends academic knowledge with practical industry exposure, ensuring that students develop the necessary skills, confidence, and expertise to excel in the corporate world.
✔ Understand the fundamental principles of business operations.
✔ Learn how organizations function, from small enterprises to multinational corporations.
✔ Gain expertise in organizational behavior, corporate leadership, and decision-making
✔ Develop the ability to analyze complex business problems and make informed decisions.
✔ Learn how to assess risks, opportunities, and market trends, using data-driven approaches to make sound decisions.
✔ Understand how to prioritize business objectives and align them with organizational goals for long-term success.
✔Idea Development: Learn the process of conceptualizing and developing innovative business ideas.
✔Market Research: Understand how to evaluate market opportunities and identify gaps in the market.
✔Feasibility Testing: Gain insights into testing the viability of business ideas through prototype development and customer feedback.
✔Global Market Insight: Develop a deep understanding of the global business environment and how different markets function.
✔International Trade & Regulations: Learn about international trade agreements, tariffs, and trade policies that affect global businesses.
✔Cross-Cultural Communication: Gain skills to effectively communicate and work with diverse teams in various countries and cultural contexts.
✔Leadership and Management Training: Participate in leadership development workshops to enhance your managerial skills and ability to lead teams effectively.
✔Communication Skills: Learn how to communicate ideas clearly and persuasively, a critical skill for business success.
✔Technology in Business: Gain exposure to tools and software commonly used in business management, such as CRM systems, enterprise software, and data analytics tools.
✔Career Fairs: Meet top employers from various sectors and explore full-time positions, internships, and graduate programs.
✔Networking Mixers: Informal events where students can interact with industry professionals and alumni, share experiences, and build valuable connections.
✔Industry Roundtables: Engage in focused discussions with business leaders and experts on key industry issues, trends, and opportunities.
✔ of management
✔ Organizational structure
✔ Leadership and decision-making
✔ Strategic planning and implementation
✔ Accounting principles and concepts
✔ Balance sheets and income statements
✔ Cash flow analysis
✔ Microeconomics and macroeconomics
✔ Market structures and competition
✔ Cost and revenue analysis
✔ Government policies and business
✔ Marketing strategies and planning
✔ Consumer behavior
✔ Product development and branding
✔ Digital marketing and advertising
✔ Business information systems
✔ Recruitment and selection
✔ Employee training and development
✔ Performance management
✔ Labor laws and industrial relations
✔ Business writing (emails, reports, proposals)
✔ Oral communication and presentations
✔ Interpersonal communication
✔ Contract formation and enforcement
✔ Business ethics and corporate governance
✔ Intellectual property rights
✔ Operations strategy and planning
✔ Production processes
✔ Inventory and supply chain management
✔ Total quality management (TQM)
